If an agency starts talking to you about "thinking outside the box" or "engaging the consumer," ask them politely if they could stop speaking in clichés and platitudes. If they tell you they are "results-driven" and suggest something along the lines of "we are only succesful when you are successful," (or worse, they are going to help you "move the needle") tell them that this should be a given in advertising and marketing and they needn't state the obvious.

 

And really, if that's how they advertise themselves, can you really trust them to understand what you want to say to your potential clients?

 

At Green Hammock, we struggle to survive, just like you. We're going to give it to you straight. If you want countless meetings and simple jobs turned into epic time-wasting endeavors, go with the other guys. If you want work done well, quickly, and with minimal drama, we're your shop.


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